Haha, so I was com-ple-te-ly wrong about the color. My divination of a golden yellow hue didn't come true.
Pantone Color of the Year 2020 is Classic Blue, PANTONE 19-4052, to be more precisely.
Pantone introduced the new color yesterday as a timeless and enduring blue hue elegant in its simplicity. Suggestive of the sky at dusk, the reassuring qualities of Classic Blue offer the promise of protection; highlighting our desire for a dependable and stable foundation from which to build. As we cross the threshold into a new era, Pantone has translated the hue into a multi-sensory experience to reach a greater diversity of people and provide an opportunity for everyone to engage with the color.
I had to laugh about some of the comments after the reveal. Someone said; very disappointing, looks like Facebook... But most of the comments on the new color of the year are positive.
Although it's not my favorite blue, it is a classic, relaxing and timeless color. Something like Levis 501, comfy and never goes out of style.
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